What is commercial photography?

The commercial photography means taking photos for commercial use. And by commercial we mean for business, for sales, for money. Commercial photography is often associated with advertisements, sales pitches, brochures, product placements as well as merchandising. Commercial photography is also used in business cards, corporate brochures as well as leaflets, menus, advertorials and press photos.


Commercial photography can help sell a product. If you want to sell a product line or even individual products, you need to have great commercial photos. Either you want sharp commercial images – those that are sharp enough to be printed on newspaper adverts or brochures – or you might need photos that focus on the design of the product and any other feature of the product.

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